Senior Vice President Marketing and Sales

Marcus Theatres is seeking a Senior Vice President of Marketing and Sales to lead the development and execution of a bold, integrated marketing vision that elevates the brand and drives strategic growth across all markets. This is an opportunity for a forward-thinking marketing executive with a passion for storytelling, brand building, and delivering meaningful customer experiences to make a significant impact and help shape the future of entertainment at Marcus Theatres. We’re dedicated to hiring exceptional talent who bring these experiences to life for every moviegoer. Lead integrated campaigns across digital social, traditional media, promotions, and in-theatre experiences to drive attendance and revenue and collaborate closely with key stakeholders and division leaders.Brand, Guest Experience, and Loyalty: Elevate and protect Marcus Theatres’ brands, ensuring consistency and differentiation across all channels; oversee the Marcus Movie Club subscription program, the Magical Movie Rewards loyalty and rewards program, driving guest acquisition, retention, and lifetime value using guest insights, behavioral data, and market research to inform segmentation, messaging, and guest experience design.Leadership and Team Development: Lead and develop high-performing marketing, sales, and events teams by establishing clear priorities, frameworks, and guardrails, while empowering team members to leverage their expertise and creativity in execution. 15+ years of progressive marketing leadership experience driving multi-segment strategies, market expansion, and brand growth through insight-driven decision making, preferably with some combined oversight and direction of sales.10+ years in senior marketing leadership roles leading multifunctional teams, partnering with C-suite executives, and shaping enterprise-wide marketing strategy across diverse business units.Proven success managing large-scale budgets with measurable ROI, optimizing spend to balance short-term performance and long-term brand equity.Strategic, collaborative leader who thrives in fast-paced, complex environments, adept at managing competing priorities with focus and agility.Decisive and adaptive problem-solver skilled at realigning teams and priorities in response to shifting business needs or market dynamics.Deep expertise in multi-channel marketing, including traditional, digital, social, and experiential campaigns that drive customer engagement and revenue growth.Demonstrated excellence in brand strategy, media planning, creative direction, and customer lifecycle management, from acquisition to retention.Advanced understanding of digital transformation and data-driven marketing, leveraging analytics to inform strategy and measure impact.Executive presence with the ability to influence and collaborate across all levels of the organization and build trusted relationships with senior leadership.Bachelor’s degree in Business, Marketing, or Communications required; MBA or advanced marketing degree preferred.Note: the above list reflects the general details necessary to describe the principle and essential functions of the position and shall not be construed as the only duties that may be assigned for the position.

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