Marketing Associate Director

The Associate Director of Marketing plays a key leadership role in developing, implementing, and optimizing integrated marketing initiatives that advance Sundance Institute's mission, programs, events, and audience engagement goals. Marketing Campaign Planning & Execution • Leading the planning, implementation, and optimization of integrated marketing campaigns that support Sundance Institute programs, events, and organizational priorities. Audience Development & Engagement • Supporting the development and execution of audience growth and retention strategies that increase awareness, engagement, participation, and loyalty. • Tracking project timelines, deliverables, and performance metrics to ensure successful completion of marketing initiatives. • Strong understanding of digital marketing, audience development, website management, CRM strategy, and marketing analytics.