We are seeking a Freelance Social Media Strategist to define and execute a high-level social growth strategy. Paid media is included but secondary to building an authentic, engaged community and brand identity. Responsibilities Develop an audience growth strategy across Instagram, TikTok, and other social platformsAdvise on content pillars, themes, and positioning for a distinctive social brandRecommend Reels and short-form video strategies, including content cadence and formatsBuild and manage community engagement initiatives and creator/fan partnershipsProvide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growthDefine target audiences and advise on segmentation and growth opportunitiesCollaborate with the filmmaker and internal teams to align social strategy with broader brand objectives. Requirements
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