Bag-in-Box Account Manager; West Region

Position: Bag-in-Box Account Manager (West Region) Founded in 1947 and proudly family-owned, General Films is a leading manufacturer of custom flexible packaging solutions based in Covington, Ohio. We specialize in high-performance poly films and Bag-in-Box systems that serve the food, dairy, industrial, and automotive markets. Our commitment to quality, innovation, and customer satisfaction has made us a trusted partner for decades.At General Films, we believe in doing business with honesty, passion, and respect. Our team-driven culture fosters accountability and continuous improvement, and we take pride in delivering products that meet exact specifications. Join us and be part of a company where tradition meets forward-thinking, and where your contributions truly make a difference. A career with General Films provides training and growth opportunities, great benefits, including profit sharing, insurance, 401(k) with a company match and paid time off. For more information, please visit POSITION OVERVIEWThe Bag-in-Box Account Manager (West Region) plays a pivotal role in driving the growth and success of our Bag-in-Box product line. This dynamic position is focused on expanding market share, increasing sales volume, and championing the quality and unique advantages of our offerings. The ideal candidate will foster strong, professional relationships with both existing and prospective customers, delivering exceptional service and strategic support.In this role, the Bag-in-Box Account Manager will gain detailed expertise in the General Films Bag-in-Box system, including our specialized bags, filling equipment, and customizable solutions.Residing Location: Phoenix, AZ (Preferred)Las Vegas, NV (Preferred)Salt Lake City, UT (Preferred)Territory:ArizonaIdahoUtahWashingtonCaliforniaThe Bag-in-Box Account Manager (West Region) reports directly to the General Manager of the Bag-in-Box division.WHAT YOU WILL DOStrategic Sales & Market DevelopmentDevelop and execute a comprehensive sales strategy to grow the Bag-in-Box business across assigned territories.Achieve a minimum year-over-year sales increase of $500,000 within the Bag-in-Box product line.Build and maintain a pipeline of opportunities, converting leads into long-term partnerships.Identify high-potential market segments and target accounts to maximize growth and profitability.Capability Leadership & Market IntelligenceLead initiatives tied to Bag-in-Box capabilities, including bags, filling equipment, and customizable solutions.Complete strategic actions and growth plans.Conduct market research to understand the competitive landscape, addressable market size, and key players.Track and update opportunities regularly to ensure alignment with business goals.Complete actions through New Business Opportunity (NBO) sheets for target tracking.Technical Proficiency & CollaborationBecome technically fluent in the Bag-in-Box system and its components to support customer needs effectively.Collaborate with management to develop demand forecasts and demand plans.Identify capacity gaps and lead targeted campaigns to address and resolve them.Engage with customers to ensure satisfaction and alignment with organizational objectives.Represent General Films at industry events, exhibitions, and customer meetings to promote the Bag-in-Box brand.Keep leadership informed of market developments, customer feedback, and new business.Planning, Reporting & Systems ManagementAnalyze customer sales cycles to avoid scheduling conflicts.Maintain accurate records, including:Meeting notesOpportunity trackingLead and quote follow-upStrategic Contribution & Cross-Functional CollaborationParticipate in Sales & Operations Planning (S&OP) reviews and commercial initiatives.Contribute to portfolio management efforts to improve profit margins through regular product reviews.EDUCATION QUALIFICATIONSBachelor’s Degree in Business, Marketing, or a related field (Preferred)Associate’s Degree in Business, Marketing, or a related field (Required)EXPERIENCE QUALIFICATIONSExperience in business-to-business sales, with a track record of increasing revenue (Required)Experience with Bag-in-Box and knowledge of packaging (Preferred)Experience in the dairy industry (Preferred)TRAVEL REQUIREMENTS20% - 40%KNOWLEDGE & SKILLS THAT ENABLE SUCCESSCommunicationEffective PresentationsManaging Multiple PrioritiesFlexibility & AdaptabilityProblem SolvingPHYSICAL DEMANDSAbility to stand and walk for extended periods during customer interactions or onsite visitsAbility to sit for…